YOYO — Frequently Asked Questions

YOYO (listing: YOYO Loyalty & Subscriptions) is a Shopify loyalty and rewards app that helps merchants turn first-time shoppers into repeat customers. It combines points and rewards, cashback, store credit, VIP tiers, memberships, referrals, and wishlists in one app, with a storefront loyalty page that matches your brand.

Install YOYO from the Shopify App Store and follow the in-app setup wizard. It takes less than five minutes, requires no coding, and adds your loyalty page and on-site displays to the storefront automatically.

Yes. YOYO works with any Shopify theme. Its loyalty page and displays use Shopify theme app extensions, so they render natively in your storefront and inherit your brand colors and fonts without editing theme code.

Most stores launch the same day. Basic setup takes a few minutes with the wizard, and fuller branding and reward customization can be done at your own pace after the program is live.

Yes. You can move to YOYO from another provider, and the support team will help you set up your program and migrate so the transition is smooth for you and your customers. Contact support to plan your switch.

YOYO has four plans: Starter (Free, up to $500 YOYO-generated Revenue /month), Essential ($9/month, up to $2,500 YOYO-generated Revenue /month), Growth ($59/month, up to $8,000 YOYO-generated Revenue /month), and Enterprise ($199/month, unlimited YOYO-generated Revenue). Paid plans include a 14-day free trial and can be billed monthly or annually, with annual billing saving about 20%.

Yes. YOYO has a Starter plan (free) for stores with up to $500 YOYO-generated Revenue /month. It includes a loyalty program (points, cashback, store credit), memberships, Shopify POS, wishlist, referral and loyalty widgets, win-back emails, and 24/7 support. The storefront loyalty page starts on Essential ($9/month). VIP tiers start on Growth ($59/month).

Yes. Every paid plan (Essential, Growth, and Enterprise) includes a 14-day free trial. You are not charged until the trial ends, and you can cancel any time before then.

Yes. You can change or cancel your YOYO plan at any time from the app. Billing runs through Shopify, so changes are prorated and there are no long-term contracts.

Customers earn points for actions such as placing orders, signing up, leaving reviews, celebrating a birthday, and referring friends. They redeem points for rewards like discounts, free shipping, free products, or store credit. You control all earning rules and redemption options from the YOYO dashboard.

VIP tiers are loyalty levels (for example Silver, Gold, and higher) that customers reach by earning points or spending. Each tier can grant automatic perks such as bonus point multipliers, order discounts, free shipping, and exclusive rewards. VIP tiers start on the Growth plan ($59/month); they are not included on Starter or Essential.

Existing customers share a referral link with friends. The referred friend gets a discount on their first order, and the referrer earns a reward once that order is placed. Referrals come with a landing page and popup so customers can share easily.

Yes. You can customize the loyalty page, on-site displays, colors, and branding so the program looks like a native part of your store rather than a generic widget.

Yes. YOYO supports multi-language displays, so your loyalty page and on-site widgets can be translated for international customers across all displays.

Yes. YOYO supports Shopify Point of Sale, so customers can earn and redeem rewards both online and in your physical store from one connected loyalty program. POS earning and redemption are included on the Starter plan.

YOYO supports marketing integrations for your email and campaigns, plus YOYO MCP Token and AI agent integrations on higher plans. It runs natively inside Shopify, so loyalty data stays connected to your store, customers, and orders.

Joining is free. Customers create an account or log in on your store and are enrolled in the rewards program automatically, with no separate signup step required.

Customers earn points for actions you enable, such as placing orders, creating an account, referring friends, leaving reviews, and celebrating a birthday. Active ways to earn appear in the loyalty panel on your storefront.

Customers open the loyalty panel on your store, choose a reward such as a discount, free shipping, free product, or store credit, and the discount code applies at checkout. The reward stays in their account until they use it.

Customers can see their points balance, available rewards, and VIP progress on the loyalty page and loyalty panel within their store account at any time.

By default, rewards do not expire and customers can use their discount codes whenever they like. If you choose to add an expiry period, the time remaining is shown to customers in the loyalty panel.

The most common reason is being signed in with a different email than the one used at checkout. Points for a purchase are credited once the order is confirmed, so they may take a short time to appear. If points are still missing, contact support and they will resolve it.

If an order is refunded or cancelled, the points earned on that order are removed. If the customer had already redeemed a reward, that reward is not automatically restored. Merchants control this behavior from the dashboard.

Loyalty rewards are issued as Shopify discount codes, so they follow your store’s discount rules. In most setups only one discount code can be applied per order, meaning a reward code generally can’t be stacked with another code at the same time.

Yes. Joining the program and earning rewards is always free for your shoppers — the plan pricing applies only to you as the merchant.

Yes. A well-run loyalty program increases repeat purchase rate, customer retention, and average order value, because rewarded customers return more often and spend more. Retaining an existing customer also costs far less than acquiring a new one, which is what makes loyalty programs profitable.

Yes. YOYO runs on Shopify’s platform and follows Shopify’s data protection and privacy requirements. Customer and order data is used only to operate your loyalty program.

YOYO reduces reward abuse with controls such as crediting purchase points only after an order is confirmed and applying limits to referral rewards, so points and referrals reflect genuine activity.

YOYO provides chat support, and merchants on the Shopify App Store rate the support team 5 out of 5. Higher plans add priority support, and the Enterprise plan includes bi-weekly sessions with YOYO’s founder.

YOYO combines loyalty points, cashback, store credit, VIP tiers, memberships, referrals, and wishlists in a single app. It is rated 5.0 from 172 reviews on the Shopify App Store, with 24/7 human chat on every plan including Starter. VIP tiers start on Growth ($59/month) — Smile.io locks VIP at $199/month. Wishlist, memberships, and Shopify POS are on the Starter plan.